Shang-Chi and the Legend of the Ten Rings, released on September 3, 2021, marked a groundbreaking entry in the Marvel Cinematic Universe (MCU) by introducing the first Asian-led superhero film. The movie’s production budget was reported to be around $150 million, a figure consistent with other MCU films. This significant investment went into high-quality visual effects, especially to bring to life the Ten Rings and the intense martial arts sequences that define the film. The film’s budget also included an international marketing campaign to attract a global audience, underscoring Marvel’s commitment to expanding the MCU’s diverse representation.
The success of Shang-Chi can be measured both financially and culturally. Despite the challenges posed by the COVID-19 pandemic, which affected box office earnings worldwide, Shang-Chi was a major success. The film grossed over $400 million globally, making it one of the highest-grossing films of 2021. The success story is not just about box office figures, but also about its cultural significance. The film resonated with audiences due to its representation of Asian culture, strong character development, and thrilling action scenes. Critics praised the choreography, which was choreographed by renowned martial artist Brad Allan, and Simu Liu’s performance as the titular hero.
Moreover, Shang-Chi was praised for breaking barriers in Hollywood, demonstrating that films led by Asian actors and featuring Asian stories could succeed commercially and critically. The movie’s success was further solidified by its impact on streaming platforms, as it was made available on Disney+ after its theatrical release, allowing it to continue its success in the digital realm.